Arkona has launched EASY-IP true hybrid SDI/IP routing solution in Asia Pac with Magna Systems
The Future of Hybrid Broadcast
In a world of financial uncertainty and evolving broadcast technology, arkona has launched EASY-IP with its technology partner Magna Systems in the Asia Pac region.
EASY-IP is the industry’s only true hybrid SDI/IP routing solution that enables broadcasters to transition to ST2110 at their own pace, with zero additional investment or hidden future costs.
BLADE//Runner rack rear
EASY-IP is a comprehensive package that integrates BLADE//runner and manifold CLOUD live production hardware and software, delivering a unified solution for video and audio routing, multiviewing and processing. This tested and certified design by arkona and manifold ensures a smooth transition to a flexible, future-proof IP infrastructure.
“Broadcasters shouldn’t have to choose between staying with SDI or making an expensive jump to ST2110” – Arkona CEO Rainer Sturm
Arkona CEO Rainer Sturm explained, “Broadcasters shouldn’t have to choose between staying with SDI or making an expensive jump to ST2110. To that end EASY-IP gives them both in a way that’s cost-effective, scalable and ready for the future.”
Balancing SDI/UHD with IP-Based Workflows
As broadcasters balance existing SDI/UHD infrastructures with the growing demand for IP-based workflows, EASY-IP provides a seamless, scalable and cost-effective path forward without the need for forklift upgrades or disruptive overhauls.
EASY-IP is the only solution on the market that allows full operation in SDI/UHD today while providing a built-in transition path to ST2110.
Unlike other solutions requiring multiple boxes and complex integrations, EASY-IP delivers everything on a single hardware and software platform, handling:
- Video, audio and metadata routing
- Processing and multiviewing
- Dynamic hybrid SDI/IP workflows
- Scalable expansion without hidden costs
While the broadcast industry debates when and how to transition to ST2110, with EASY-IP arkona has put the control in the user’s hands as it’s the users who decide when and how much to move to IP, without forced investments or operational disruptions.
EASY-IP Key Features
EASY-IP router matrix
Key features of EASY-IP, include
- Free-of-charge software control panels for seamless operation
- Full compatibility with existing NMOS & Ember+ orchestration systems
- Router software with live thumbnails for ultimate workflow control
- Energy-efficient, scalable design to meet financial and environmental goals
See EASY-IP at NAB
Arkona will showcase EASY-IP live at NAB 2025 on booth N307, where attendees can experience the system in action and discuss tailored transition strategies with arkona’s technical team.
Book at Demo of EASY-IP at Magna Systems
Contact Magna Systems now to book a meeting with the team and to get a demo of EASY-IP at NAB 2025.